ABOUT

GUILLAUM CHAIGNE

Guillaum Chaigne FW2024 campaign

Streetwear, Crafted with Soul.

Guillaum Chaigne summer '22 look 1

the brand

guillaum Chaigne is a high-end streetwear fashion brand, born from the creative vision of its namesake designer. Every garment and accessory is handcrafted to offer authentic, inclusive, and unique self-expression.

Our mission is to share a distinctive style driven by passion, love, naivety, and authenticity. We create for artists, creatives, and fashion lovers who seek pieces that align with their values.

At Guillaum Chaigne, we believe fashion is living art. Our collections, made with love and care, celebrate individuality while honoring ethical, artisanal craftsmanship.

With a vision set on the international stage, our goal is to establish Guillaum Chaigne as a leading name in high-end streetwear. Explore our world and express your true identity.

The designer

Putting forward the love and passion for his art in a rather naive way, Guillaum manages to keep a very human, personal & transparent approach. Although particular attention is paid to every detail that will make each creation a unique piece, simplicity and minimalism are basically the roots of his guidelines.

Selfmade since day one, his creations are entirely designed, crafted & altered by his own hands, from his workshop based in Montreal, Canada. Demonstrating a keen interest in fashion and clothing from an early age, Guillaum began his unusual journey through fashion aged of ten. High-school dropout and completely self-taught, he launched his first ready-to-wear clothing line at age 19.

Today, his creations reflect 14 years of experimentations and perfecting but above all, love & passion for what he does best.

Guillaum Chaigne portrait
Guillaum Chaigne at the end of his runway